Hecker Construction Company (Tampa, Florida) specialises in all phases of marine construction and renovation since 1973.
- Logo Design
- Brand Identity
- Corporate Identity
- Illustrations
- Icons Design
The client reached out with the idea to develop a modern and easily recognizable brand identity, with simple, geometric shapes and minimalistic construction elements. The goal was to create a visual identity that would set Hecker Construction apart from other companies in the field, presenting a more professional image and bringing in fresh clients.
Combining various hidden construction elements, we designed a logo with straight cut lines and a geometric form.
The structure of the logo consists of two L shapes, an abstract crane silhouette and a prefabricated concrete element, which forms the letter H. The rest of the brand identity was created in the same minimalistic style, with bold colours and geometric line illustrations.
Hecker Construction Inc. / 2018
